The Best Podcast Statistics and New Media Numbers That We Could Find Online

Remember - some people have “reasons” for making Podcasting statistics come out a certain way. The only “full” picture of the Podcast Sphere is by reading / interpreting / understanding all of these pieces.

5/27/2008 - More Than One Billion Users Will View Online Video in 2013 - ABI Research

5/5/2008 - New Media Is Now Mainstream Media - Universal McCann

4/21/2008 - JM Tech Survey IV - Jacobs Media

4/14/2008 - Online Radio, Podcasting Use Up - eMarketer

3/14/2008 - Professional and UGV Market Size 2005 - 2008: Views, Category and Brand Share Analysis - Accustream

2/4/2008 - Hear the Latest About Podcasting? - eMarketer

1/24/2008 - Who’s Watching User-Generated Video? - eMarketer

11/27/2007- Prediction: 40% of Video Online By 2012 - Silicon Alley Insider

10/17/2007 - Can I Make Money Doing Online Video? - Valleywag

8/22/2007 - IBM Consumer Survey Shows Decline of TV as Primary Media Device - IBM

8/13/2007 - Study: Primary role of the Internet shifting from communications to content - Ars Technica

7/26/2007 - Yankee Group Says Brand Advertising Is the Next Big Online - “Thing” - Yankee Group Press Release

7/19/2007 - Report: DVR adoption to surge past 50 percent by 2010 - Ars Technica

7/10/2007 - Is The Page View Dead? - Forbes

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5/16/2007 - Males Between the Ages of 18-24 More Likely to Download Podcasts via iTunes - comScore

5/6/2007 - A Typology of Information and Communication Technology Users - Pew Internet

5/3/2007 - 45% of Europeans Watch TV Online - TechCrunch

4/7/2007 - 100 Million iPods Sold - Apple

3/22/2007 - The Podcast Audience Revealed - New 2007 Podcasting Statistics - Edison Research

2/23/2007 - Podvertising - eMarketer

2/16/2007 - Rocketboom Demographic Survey Results - Rocketboom and Podcast411

2/12/2007 - Podcasting to Generate $400 Mil. in Ads by 2011 - MediaWeek

1/23/2007 - Podcasting Trends of 2006 - WebProNews

1/2007 - Consumer Generated Media Report - Hitwise

12/1/2006 - 34 Million Ears Perked for Podcasts - eMarketer.com

11/22/2006 - Pew Internet: Podcast Downloading

10/4/2006 - NetRatings finds 40% of online Britons use news feeds

9/25/2006 - History of Podcasting

9/16/2006 - iTunes $1 Million in Movies Sold First Week - TechCrunch

9/6/2006 - Latest Pew Internet & American Life Trends

8/23/2006 - Podcasting Site Roundup

8/22/2006 - SPECIAL REPORT: MarketingSherpa’s Practical Podcasting Guide for Marketers - Marketing Sherpa is always good. Free access until 9/1/2006.

7/2006 - The Podcast Consumer Revealed: An Exclusive Early Look at the Growing Podcast Audience - Edison Media Research

7/12/2006 - Nielson: Podcasting Remains a Niche Activity - Mediaweek

7/6/2006 - Researcher sees huge growth in podcast audience - Cnet

6/2006 - Internet & Multimedia 2006: On-Demand Media Explodes - Edison Media Research

6/20/2006 - The Podcast Audience Revealed.

5/30/2006 - Podtrac Survey: Most People Listen to or View Entire Podcasts
My Comments On This Survey

4/28/2006 - iPod Ownership is Exploding

4/24/2006 - Who Is Podcasting? (Video)

4/20/2006 - Libsyn Report: State of Podcasting Q1 2006

4/18/2006 - Podcasts Surpass Radio Stations Worldwide; Podcast Demand Growing Faster Than Supply

4/14/2006 - Arbitron: 27 Million American Podcast Listeners; Podcast Users Young and Rich

3/31/2006 - Blog, Rss Marketing Picking Up Steam