‘Podcast Marketing’ Category

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Hard Realities About Social Profit Formulas And Online Marketing

Monday, July 19 Paul Colligan

Ready for some hard realities? In prepping for the live Podcast Secrets presentation tonight (the topic – OffCasting – getting people off of you content and into your marketing funnel), I realized I had some killer numbers of what’s happening/working RIGHT NOW to share with my students because of my Social Profit Formula (AFF) campaigning…Read More »

Why Is There No Kindle Version Of The Business Podcasting Bible?

Monday, June 7 Paul Colligan

A few more observant readers have asked a great question – why is there no Kindle version of the Business Podcasting Bible? Want the truth? To really look at the truth, we need to look at a couple of other books in Amazon with my name on them. There is Special Edition Using Microsoft FrontPage…Read More »

Free Podcast Training – Tonight Only!

Wednesday, June 2 Paul Colligan

UPDATE: The live event is completed/over. If you’d like to grab the recording (and we got a good one), sign up at http://www.podcastsecrets.com. Tonight at 5p Pacific, 8p Eastern, I’ll be recording LIVE a new presentation called “The Seven Deadly Sins Most Podcasters Make And What You Can Do To Avoid Them.” It’s for the…Read More »

When Does A Podcast No Longer Require Her Own Website?

Sunday, May 23 Paul Colligan

At the big Ed Dale “Coming Home 3″ event this weekend, we got a chance to record a very special live version of Internet Marketing This Week as well as talk over some changes and ideas we have for future versions of the show. A plan for season 2, if you will. More on the…Read More »

Weekend Roundup: Podcast Secret’s Season Edition

Friday, May 21 Paul Colligan

Finally, Podcast Secrets season is here. We are now at version 3 and slowly bringing it all together. The new site isn’t live (at the time I write this) but we got a few things worth mentioning for the weekend: The Podcast Secrets Facebook Page will be home to a ton of news as we…Read More »

Podcast Advertising Appeals to “Unreachable” Consumers? Can We Sell Ourselves Any Shorter?

Monday, February 1 Paul Colligan

Last week, the ADM (my favorite association for our space) teamed with Edison Research (the smartest market research firm in the world) to produce a Webinar called “Consumer Attitudes On Podcast Advertising.” The recording of the whole event has been placed at their site – I highly recommend a viewing. With a title like “Consumer…Read More »

Listen In As We Record An Episode Of Internet Marketing This Week – LIVE

Thursday, April 16 Paul Colligan

5p Pacific / 8p Eastern – Internet Marketing This Week Episode #15 – Recorded LIVE Things can (and will) go wrong in this test – to get real time updates about what is going on, follow Internet Marketing This Week in Twitter. The Experiment Is Over – And It Went Pretty Well. Subscribe to Internet…Read More »

Tomorrow The Complaint Emails Will Begin

Wednesday, April 15 Paul Colligan

This, you can take to the bank. I’ll start getting complaints tomorrow via email. A midnight tonight we raise the price of Podcast Secrets 2009 by $200. Emails have been sent. On every call we mention it. It’s on the replays. It’s everywhere. But tomorrow, people will start complaining that we didn’t tell them. What…Read More »

Podcast As The Secret Weapon

Wednesday, April 8 Paul Colligan

And the final piece in the New Media Realities series is below. In this one I examine the Podcast As The Secret Weapon: Let me give you the 50,000 foot overview: You can create content fast with the New Media Content Creation Model. Leverage Web 2.0 and you can achieve the ISYOT Effect. Let your…Read More »

ISYOT Effect – Who Else Wants This?

Tuesday, April 7 Paul Colligan

I love the ISYOT effect. Forget being at the top of the results, BE THE RESULTS. Would love your comments below:

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