Paul Colligan – The People And Business Of New And Social Media

Strategy Or Jealousy? A Rant …

Monday, February 21 Paul Colligan

Fun fact #1. I used to tell people Apple was all about the art. Now I’m telling people she’s all about business. Leave your Apple Fan Boy comments below but read this first please … Fun fact #2. Yeah, this is a big rant. If you aren’t into big rants, ignore. First a quick history…Read More »

Dead In 2010

Monday, October 25 Paul Colligan

I tweeted last week that “Acer Chairman says iPad impact not serious … then offers Easter Bunny job as Chief Strategy Director.” Apologies to the Easter Bunny in suggesting he’d take such a demotion but, … let’s face it, with the iPad, the Netbook is dead in 2010. Today I sit in front of my…Read More »

7 Facts New Media Creators Must Face If They Want To Survive This Year

Monday, January 25 Paul Colligan

It’s time to face facts. Here are 7: Niche audience programs can’t survive on mass audience advertising models. This one has GOT TO STOP. The reason American Idol can do well on a few pennies per audience member is because they have a few zillion audience members to pull pennies from. Good for them, they…Read More »

Podcast As The Secret Weapon

Wednesday, April 8 Paul Colligan

And the final piece in the New Media Realities series is below. In this one I examine the Podcast As The Secret Weapon: Let me give you the 50,000 foot overview: You can create content fast with the New Media Content Creation Model. Leverage Web 2.0 and you can achieve the ISYOT Effect. Let your…Read More »

ISYOT Effect – Who Else Wants This?

Tuesday, April 7 Paul Colligan

I love the ISYOT effect. Forget being at the top of the results, BE THE RESULTS. Would love your comments below:

On The Launch To Podcast Secrets 2009 – Taking The Show On The Road

Friday, February 13 Paul Colligan

Podcast Secrets is going to take no prisoners this year. I’m amazed at the stuff we’re prepping – and you will be too. You’re save the date moment is here – April 9, 2009. Be available that evening, trust me … But is there anything between now and then? Why yes there is, thanks for…Read More »

Devaluing Content Is A Bad Move Right Now

Thursday, October 30 Paul Colligan

First of all, I have to start off by saying this is a killer deal. Anyone wearing a thinking cap will know that some of the sessions are worth more than others but the little “Vault Sale” over at Podcast Academy is a good deal (for you). No, this isn’t an affiliate link. Now for…Read More »

Bad Economy Or Bad Decisions?

Monday, October 27 Paul Colligan

What a day, … Dow is down (again). Revision3 lets GaryV and Epic Fu go. I start agreeing with Valleywag. And then Kent Nichols starts responding to my Tweets. I’ve had the makings of this post rumbling around in my head for awhile. It is time to post. If somebody makes a bad business decision,…Read More »

I Promised You Some Numbers – Here They Are (And More Questions)

Friday, August 8 Paul Colligan

A lot of numbers in this one – but very important. I’d also LOVE your comments on my findings (and even more questions) below: On July 15, I wrote of a little experiment I was running. You can read the full details (and reasons for the test) here. I also promised to give you some…Read More »

Important Future Trend – Video Templates

Tuesday, July 29 Paul Colligan

Enjoy this video embedded from YouTube: I did the whole thing in less than 15 minutes. Used the painstakingly simple iMovie 08. I used a template – a template from these guys. Dirt cheap. Most of you know that I made my first round of money online in the world of Web Templates. This is…Read More »