Podcasting Is Not Dead - It Is Also Not The Story Anymore
Posted on 1:18 pm by Paul ColliganYou’ve seen me tracking numbers as of late. My presentation at CES had a bunch of them too. I posted late last night about Wizzard’s numbers. Again, put pinky to lips, one BILLION downloads. Couldn’t be more thrilled.
Actually, I could be.
I think we’re telling the wrong story.
As a few million geeks fly home from CES this week, how come nobody is reporting on the technology that made their flights possible?
I mean, airflight certainly isn’t dead.
When Steve Jobs makes his keynote next week, how come nobody is going to report on the wonders of streaming Quicktime?
Streaming sure ain’t dead.
When everybody writes about YouTube, how come nobody takes time to talk about the Web browsers that make YouTube possible?
The browser ain’t dead yet.
May I suggest dear friends that yes, Podcasting ain’t dead … but it ain’t the story either.
The tech world would laugh at a piece about CES that said the real story was the jet planes that got people there.
Bloggers would tear apart any piece about Job’s keynote next week that went on and on about the streaming Quicktime and how great it was.
Even my Dad would wonder why a piece about YouTube spent time focusing the Web browser.
May I also suggest that pieces about what we’re doing that focus on the Podcast deserve the same response?
Technorati Tags: podcast, podcasting is dead, death of podcasting



6 Comments »
January 10, 2008
Nick said:
I disagree with you, I don’t think any one would laugh if you talked about the planes getting you there. I think all the topics you just said would be bad you could easily do a podcast on. Because if this you have just given me ideas for my podcast coming up. I talk about the topics that you just said would be bad. Not the plane one tho as i have no idea about planes but i will talk about quicktime streaming and ill talk about browsers. Keep a look out on my website for this podcast. I will prob do it sometime after steve jobs keynote.
January 10, 2008
Scotty P said:
Nick,
You’re either very young or not terribly sharp. You completely missed the point of this post.
SP3
January 11, 2008
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[…] Paul Colligan stated that when he attended CES, podcasting wasn’t the star, going as far as to say that podcasting is no longer the story. […]
January 11, 2008
Leesa Barnes - Podcasting Expert and Author of Podcasting for Profit (Pingback)
[…] Paul Colligan stated that when he attended CES, podcasting wasn’t the star, going as far as to say that podcasting is no longer the story. […]
January 11, 2008
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[…] Kinda reminds me of my recent “Podcasting is not the story” post. […]
January 12, 2008
Jason Heath’s Double Bass Blog » links for 2008-01-13 (Pingback)
[…] Podcasting Is Not Dead - It Is Also Not The Story Anymore | Paul Colligan’s Profitable Podcasting This is a great follow-up to the Mashable story that I also liked to today. As usual, Paul makes some really great points. (tags: podcast podcasting paul colligan) […]