Is Podcasting Dead? Podcasting’s Jimmy Stewart Says It Is

Really, I’m going to get that Podcast Expo post done but I have to say something about this one.

Michael Geoghegan (Podcasting’s Jimmy Stewart) has declared Podcasting “dead.” He did it at his presentation on Friday (I told you it would be gpod) and he did it in his most recent blog piece linked above. He even has a cute little graphic that somehow reminds of the Disneyland Haunted Mansion.

The context for his comment comes from the fact that TNC New Media has quietly (but quickly) changed my favorite event’s name so that the “Podcast” part is gone. I first Twittered about it here.

Jimmy, I mean, Mike, writes:

The sooner you expand your scope the better. That is a much bigger pool to swim in, and as such, all avenues of distribution must be considered, RSS or otherwise. While the phrase “podcasting is dead” sounds drastic, it is a good thing. It is meant to grab the audience’s attention and drive the point home: expand your scope.

In my presentation at Podcast Academy (will that go “New Media Academy?”) I suggested “consumption expansion” at a rallying cry for us. If we produce great content that we can shoot down as many channels as possible consumed as many ways as possible, we’re going to be in a much better place.

I don’t know how I feel about this one. Anything that limits our cause is bad for our cause.

If the very thing that is damaging our cause is our own name, let’s face facts and act accordingly.

We all got a lot of things to think about this week.

I’d love your thoughts on this one.

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Please note: I reserve the right to delete comments that are offensive or off-topic.

  • http://www.creatingsuccesspodcast.com MA

    Time shifted media is here to stay, but the buzzword “podcast” is fading away. Think back to the early years of television when many a show’s producer and sponsor used the media’s name by way of leveraging its marketing buzz (e.g. Kraft Television Hour). Marshall McLuhan was right with his The Medium is the Message bit, but only until the mob moves onto the next trend. I used podcast buzz back in 2005 to launch my shows, and produced quality episodes week after week to build my audience. It’s only a matter of time before I stop using the word podcast.

  • http://www.juhotunkelo.com Juho

    ‘Podcasting’ has stuck with us, but it hasn’t really become mainstream so I guess it could still be changed.

    How about SOIP (=Show Over IP)? 😉

  • http://www.thenewmedia.co.uk Don McAllister

    Gotta say that I’m starting to agree with this approach.

    Here are my thoughts:

    http://www.thenewmedia.co.uk/info/blog_files/newmediachange.html#unique-entry-id-13